Tracking analytics

Contents

How it works
How to get it
Get token
Registration event sending
Create event
Initialize event
Send event
Implement script

How it works

Tracking analytics lets you collect and aggregate user-generated events to evaluate program performance and the number of referrals. The obtained data can be used as an additional way to engage affiliate networks, as strong stats make the offer more attractive.

The following events can be processed:

Transition to the landing page
Transition from the landing page to the store

How to get it

To integrate tracking analytics, do the following:

Get a JSON Web Token (JWT).
Save tracking_id from the request parameter to your website cookies. Example of a request with tracking_id: https://playnewz.com?utm_source=n6LI9yVu&utm_campaign=5b9bff5f9d31b&tracking_id=19e2DLjNTk2YOdXA4d8J3NReNkXNafhC.
After a new user is created, send user_id and tracking_id via the Registration Event Sending method.
- It’s recommended to send requests asynchronously, so it doesn’t interfere with user registration while awaiting the Xsolla Tracking API response.
- Otherwise, use timeout. Note that new users won’t be tracked if awaiting the Xsolla Tracking API response takes longer than specified.
To create and manage custom events, implement the following Tracking API methods: create, initialize and send an event.
Implement the tracking script on your website.

Get token

HTTP REQUEST

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POST https://tracking-api.xsolla.com/v1/tokens

Header Description

ContentType application/json

Authorization

Header	Description
ContentType	application/json
Authorization	The `Authorization: Basic <your_authorization_basic_key>` header, where `<your_authorization_basic_key>` is the merchant ID:API key pair, encoded according to the Base64 standard. Go to Publisher Account to find these parameters: Merchant ID is shown: In the Project settings > Webhooks section. In the Company settings > Company section. In the URL in the browser address bar on any Publisher Account page. The URL has the following format: `https://publisher.xsolla.com/merchant ID/Publisher Account section`. API key is shown in Publisher Account only once when it is created and must be stored on your side. You can create a new key in the following section: Company settings > API keys Project settings > API keys Required.

The Authorization: Basic <your_authorization_basic_key> header, where <your_authorization_basic_key> is the merchant ID:API key pair, encoded according to the Base64 standard. Go to Publisher Account to find these parameters:

Merchant ID is shown:
- In the Project settings > Webhooks section.
- In the Company settings > Company section.
- In the URL in the browser address bar on any Publisher Account page. The URL has the following format: https://publisher.xsolla.com/merchant ID/Publisher Account section.

API key is shown in Publisher Account only once when it is created and must be stored on your side. You can create a new key in the following section:
- Company settings > API keys
- Project settings > API keys

Required.

For more information about working with API keys, see the API reference.

Key recommendations:

Save the generated API key on your side. You can view the API key in Publisher Account only once when it is created.
Keep your API key a secret. It provides access to your personal account and your projects in Publisher Account.
The API key must be stored on your server and never in binaries or on the frontend.

Parameter	Description
sourceType	Data source type. It can take the following values: client. This source type is considered non-trusted, and all respective events in the storage have the status trusted: false. server. This source type is considered trusted, and all respective events in the storage have the status trusted: true.
sourceName	Data source name.
projectId	Project ID.

EXAMPLE

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http

POST https://tracking-api.xsolla.com/v1/tokens

Headers:
Content-Type: application/json
Authorization: Basic 12kj3hlk1j2hlkjhlk1j2h3lkj

Body:
{
  "sourceType": "client",
  "sourceName": "landing",
  "projectId": 1
}

HTTP/1.1 201 Token created
{
  "token": "eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJsaW5rIjoiaHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2 g_dj1kUXc0dzlXZ1hjUSJ9.aVigY6UVY3jgoEKoBv31cZnROL3I6WKtcr5K-Z7B1du"
}

<?php

$curl = curl_init();

$merchantId = 1;
$projectId = 2;
$apiKey = '<apiKey>';

$payload = [
    'sourceType' => 'server',
    'sourceName' => 's1',
    'projectId' => $projectId,
];

curl_setopt($curl, CURLOPT_USERPWD, $merchantId . ":" . $apiKey);


curl_setopt_array($curl, array(
    CURLOPT_URL => "https://tracking-api.xsolla.com/v1/tokens",
    CURLOPT_RETURNTRANSFER => true,
    CURLOPT_ENCODING => "",
    CURLOPT_MAXREDIRS => 10,
    CURLOPT_TIMEOUT => 30,
    CURLOPT_HTTP_VERSION => CURL_HTTP_VERSION_1_1,
    CURLOPT_CUSTOMREQUEST => "POST",
    CURLOPT_POSTFIELDS => json_encode($payload),
    CURLOPT_HTTPHEADER => [
        "Content-type: application/json"
    ],
));


$response = curl_exec($curl);
$err = curl_error($curl);

curl_close($curl);

if ($err) {
    echo "cURL Error #:" . $err;
} else {
    echo $response;
}

Response code	Description
201	Token created
400	Query parameters are not valid
401	Project key is not valid

Registration event sending

You need to first obtain a token to do this. HTTP REQUEST

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POST https://tracking-api.xsolla.com/v1/events

While sending the method, the following steps are completed:

The end user follows the tracking link they found on the traffic source (influencer’s stream, promo page, etc.). The action is given its Click ID.
Tracking ID is formed on the Proxy page side and passed to the landing page in the parameter.
The user visits the landing page and signs up.
The game developer passes user User ID and Tracking ID in the parameter by sending the registration event via Tracking API.

Header	Description
Authorization	Previously obtained token.

Parameter	Type	Description
type	String	Previously obtained token.
traits	Object	User identification data: trackingId – Tracking ID of the user redirected to the game website. Xsolla sends it in the request parameter after the redirect. userId – `user ID` assigned upon token creation.
context	Object	Must be empty.
properties	Object	Must be empty.

EXAMPLE

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http

POST https://tracking-api.xsolla.com/v1/events

Headers:
Content-Type: application/json
Authorization: Bearer eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJsaW5rIjoiaHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g_d j1kUXc0dzlXZ1hjUSJ9.aVigY6UVY3jgoEKoBv31cZnROL3I6WKtcr5K-Z7B1yU

Body:
{
  "type": "registration",
  "traits": {
    "trackingId": "19e2DLjNTk2YOdXA4d8J3NReNkXNafhC",
    "userId": "20181126"
  },
  "properties": {
  },
  "context": {
  }
}'

<?php

$curl = curl_init();

$token  = '<token>';

$payload = [
    'type' => 'registration',
    'traits' => [
        'trackingId' => "19e2DLjNTk2YOdXA4d8J3NReNkXNafhC",
        'userId' => "20181126",
    ],
    'properties' => [],
    'context' => [],
];

curl_setopt_array($curl, array(
    CURLOPT_URL => "https://tracking-api.xsolla.com/v1/events",
    CURLOPT_RETURNTRANSFER => true,
    CURLOPT_ENCODING => "",
    CURLOPT_MAXREDIRS => 10,
    CURLOPT_TIMEOUT => 30,
    CURLOPT_HTTP_VERSION => CURL_HTTP_VERSION_1_1,
    CURLOPT_CUSTOMREQUEST => "POST",
    CURLOPT_POSTFIELDS => json_encode($payload,JSON_FORCE_OBJECT),
    CURLOPT_HTTPHEADER => [
        "Authorization: Bearer {$token}",
        "Content-type: application/json"
    ],
));

$response = curl_exec($curl);
$err = curl_error($curl);

curl_close($curl);

if ($err) {
    echo "cURL Error #:" . $err;
}

Create event

You need to first obtain a token to do this. HTTP REQUEST

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POST https://tracking-api.xsolla.com/v1/events

Header	Description
Authorization	Previously obtained token.

Parameter	Type	Description
type	String	Event type.
traits	Object	User identification data: phone, email, in-game ID, etc.
context	Object	Contextual data.
properties	Object	Event properties.
createdAt	Date	Format: datetime per RFC 3339 or ISO 8601.

EXAMPLE EVENT: TRANSITION TO LANDING PAGE

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POST https://tracking-api.xsolla.com/v1/events

Headers:
Content-Type: application/json
Authorization: Bearer
eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJsaW5rIjoiaHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g_d j1kUXc0dzlXZ1hjUSJ9.aVigY6UVY3jgoEKoBv31cZnROL3I6WKtcr5K-Z7B1yU 

Body:
{
  "type": "landing_visit",
  "traits":{
    },
  "properties":{
    },
  "context": {
    "user_agent":"Mozilla/5.0 (Macintosh; Intel Mac OS X 10_12_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/58.0.3029.110 Safari/537.36", "user_locale":"ru"
  }
}

EXAMPLE EVENT: TRANSITION TO PAY STATION

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POST https://tracking-api.xsolla.com/v1/events

Headers:
Content-Type: application/json
Authorization: Bearer
eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJsaW5rIjoiaHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g_d j1kUXc0dzlXZ1hjUSJ9.aVigY6UVY3jgoEKoBv31cZnROL3I6WKtcr5K-Z7B1yU 

Body:
{
  "type": "buy_btn",
  "traits":{
    },
  "properties":{
    "pkg_type":"bronze"
    },
  "context": {
    "user_agent":"Mozilla/5.0 (Macintosh; Intel Mac OS X 10_12_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/58.0.3029.110 Safari/537.36", "user_locale":"ru"
  }
}

Response code	Description
204	Event added
400	Event is not valid
401	Token is not valid

Initialize event

You need to first obtain a token to do this.

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xnt("init", YOUR_TOKEN);

Send event

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xnt("sendEvent", EVENT_TYPE, EVENT_PROPERTIES);

Parameter	Description
EVENT_TYPE	Event name (string). E.g., `landing_visit`.
EVENT_PROPERTIES	Event properties (JS object).

EXAMPLE

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xnt("sendEvent", "landing_visit");
xnt("sendEvent", "buy_btn", { pkg_type: $(this).data('id') });

EVENT PARAMETERS

Parameter	Description
source	Event source (paystation, landing_page, etc.).
type	Event type (user_visit, hit, etc.).
traits	User data (email, user_id, nickname, etc.).
context	Event context (ip, gaClientId, etc.).
properties	Event properties (sum, levelup, etc.).
createdAt	Event time, as passed by the source.
timestamp	Time of event receipt by the system.

To complement the event with context and traits parameters, use the following methods:

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xnt("putContext", CONTEXT_OBJECT);
xnt("putTraits", TRAITS_OBJECT);

Parameter	Description
CONTEXT_OBJECT	Event context (JS object).
TRAITS_OBJECT	User data (JS object).

Context’s userAgent and userLocale will be added automatically. The data added by these two methods will be combined with the event data.

Implement script

Implement the following script on the landing page:

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<script>
(function(i,s,o,g,r,a,m){i['XsollaNetworkTrackingObject']=r;i[r]=i[r]||function(){(i[r].q=i[r].q||[]).push(ar guments)},i[r].l=1*new Date();a=s.createElement(o),m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.inse rtBefore(a,m)})(window,document,'script','https://cdn.xsolla.net/network/xtracking-0.1.js','xnt');
xnt("init", "eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJsaW5rIjoiaHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g_ dj1kUXc0dzlXZ1hjUSJ9.aVigY6UVY3jgoEKoBv31cZnROL3I6WKtcr5K-Z7B1du");
xnt("sendEvent", "buy_btn", { pkg_type : "gold" });
</script>

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Last updated: December 27, 2022

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Tracking analytics

How it works

How to get it

Get token

Registration event sending

Create event

Initialize event

Send event

Implement script

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