Sell virtual goods in-game or online

This use case and ready-to-use Xsolla tools enable game monetization through your own web store. In this store, you can sell virtual items, virtual currency, and bundles on an external website — regardless of whether your game is for PC, consoles, or cross-platform. To create a store, you can either use a ready-to-use template in site builder, or create your own version of the store and integrate the Shop Builder API.

Ready-to-use F2P template

Use this option to start with a ready-to-use site template and then customize it in the site builder. In this case, all required calls, e.g., to display the catalog and open the payment UI, are preconfigured on the Xsolla side.

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Shop Builder tools for in-game and web stores

Use this option if you want to create a custom store UI and implement calling the methods yourself, e.g., to create and display the catalog, get promotions, open the payment UI.

Get started
Note
If you want to create a web store for a mobile game to sell virtual currency and items, we recommend checking the Web Shop solution.
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Last updated: September 3, 2025

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