Bonus promotions
Bonus promotions are a marketing tool that increases sales through bonuses that are offered to users when they purchase goods.
A user can receive several bonus items when they purchase an item. One item might participate in several bonus promotions.
Note
We recommend using a Featured item card layout to draw users’ attention to promotional products.
Who can use it
- For partners who want to reward current users for shopping on their site.
- For partners who want to attract new players with bonuses for first purchases.
How to get it
To create a bonus promotion:
- Open your project in Publisher Account.
- In the side menu, click Store.
- In the Promotions and rewards pane, click Configure.
- In the upper right corner, click Create promotion.
- Enter the promotion title.
- In the Promotion type drop-down list, choose Bonus.
- In Promotional items drop-down list, select the items they need to buy to get a bonus.
Note
To choose different item types for one promotion, first choose one type of item and check if they are displayed in the List of promotional items field. After that, go back to the Promotion item field and choose another type.
- In the Bonus items drop-down list, select the item(s) the user will receive when buying a promotional item.
- Click Next.
- You can limit the promotion period. To set it up, on the Condition and limit page, set the Limit number of times one user can use promotion to On and specify the limit.
- To set up personalized promotions, set Promotion for only specific users to On and follow this instruction.
- Click Next.
- Set the campaign start and end dates.
- Click Next.
- Check the settings and click Save and exit.
Note
While a promotion is active, you cannot change it.
- To activate a promotion:
- Find the promotion in your promotions catalog.
- Click the ••• menu button and select Edit promotion.
- In the upper right corner, open the drop-down menu and choose Activate promotion.
Useful links
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